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    Search
    What your customers need to know about your product nowadays
    Ryan Haynes
    • 18 hours ago
    • 4 min
    Marcomms

    What your customers need to know about your product nowadays

    Having an innovative product that will genuinely improve your customers’ businesses doesn’t mean you will enjoy abundant sales. Time,...
    Conversations from International Hotel Technology Forum 2022
    Ryan Haynes
    • May 16
    • 4 min
    Strategy

    Conversations from International Hotel Technology Forum 2022

    After a long (pandemic-induced) break, IHTF returned in May 2022. International hotel groups - including Accor, Penta Hotels, Nordic...
    The key signs of an under penetrated market
    Ryan Haynes
    • May 16
    • 4 min
    Marcomms

    The key signs of an under penetrated market

    What are some ways to identify whether or not a market has been under-penetrated? An under-penetrated industry is one where there is...
    What are some of the challenges experienced during market penetration?
    Ryan Haynes
    • May 16
    • 4 min
    Marcomms

    What are some of the challenges experienced during market penetration?

    When entering a new market, it's important to be aware of the challenges in market penetration you may face. There are many different...
    Everything you need to know about expansion marketing
    Ryan Haynes
    • May 16
    • 4 min
    Marcomms

    Everything you need to know about expansion marketing

    If you're looking to take your business to the next level, expansion marketing is the way to do it. You get to discover new sectors and...
    How to get the product team on board with marketing
    Ryan Haynes
    • May 12
    • 6 min
    Marcomms

    How to get the product team on board with marketing

    8 ways product teams gain value from marketing Many companies would say that their teams could and should work in a more collaborative...
    What is market penetration strategy? Everything you need to know
    Ryan Haynes
    • May 11
    • 4 min
    Marcomms

    What is market penetration strategy? Everything you need to know

    Market penetration strategy is a marketing concept that focuses on increasing the number of customers who purchase or use a company's...
    How to Get the Sales Team on Board with Marketing
    Ryan Haynes
    • Apr 30
    • 7 min
    Marcomms

    How to Get the Sales Team on Board with Marketing

    9 ways sales influences marketing Aligning departments makes communications much more efficient, compelling and impactful. Enabling...
    7 reasons why a unique value proposition will help you stand out from your competitors
    Ryan Haynes
    • Apr 25
    • 5 min
    Marcomms

    7 reasons why a unique value proposition will help you stand out from your competitors

    How important is it to have a unique value proposition? What makes you different from your competition? Is it enough to have a good...
    How to Turn Around your Business with Communications
    Ryan Haynes
    • Apr 8
    • 5 min
    Corporate

    How to Turn Around your Business with Communications

    Harness the power of communications to set a direction, build momentum and drive change. Done right, it can totally reinvigorate a...
    The Power of Industry Events
    Ryan Haynes
    • Mar 24
    • 5 min
    Marcomms

    The Power of Industry Events

    The pandemic has made some people sceptical about doing face-to-face events again. But handled smartly, in-person events can have immense...
    The ultimate guide to B2B content marketing strategy in 2022
    Ryan Haynes
    • Mar 7
    • 6 min
    Marcomms

    The ultimate guide to B2B content marketing strategy in 2022

    Content marketing has become a critical part of digital marketing strategies not only to grab buyer attention through search and social...
    What’s the difference between earned, owned and paid content?
    Ryan Haynes
    • Feb 2
    • 6 min
    Digital Marketing

    What’s the difference between earned, owned and paid content?

    With 500 hours of video uploaded on YouTube every minute and 100 billion WhatsApp messages sent daily, cutting through today’s noise...
    Top marketing trends for 2022
    Ryan Haynes
    • Jan 5
    • 5 min
    Marcomms

    Top marketing trends for 2022

    Refresh your marketing so you’re relevant and seen in the right places in 2022 and beyond. Is your marketing ready for the year ahead? At...
    20 reasons to run a PR media campaign
    Ryan Haynes
    • Nov 25, 2021
    • 5 min
    Marcomms

    20 reasons to run a PR media campaign

    Why Public Relations and Media Outreach is key for long-term business success, not just for building sales Running a media campaign needs...
    What is a value proposition?
    Ryan Haynes
    • Nov 10, 2021
    • 5 min
    Marcomms

    What is a value proposition?

    Without a good value proposition, marketing efforts can only ever go so far. At Haynes MarComs we’re obsessed with value propositions. We...
    As featured on Companies Digest - Preparing to outsource marketing
    Ryan Haynes
    • Nov 9, 2021
    • 1 min
    Marcomms

    As featured on Companies Digest - Preparing to outsource marketing

    When you know you need marketing support, the worst thing you can do is go to an agency without a clear idea of what it is you want them...
    Face up to it: the importance of in-person meetings
    Ryan Haynes
    • Oct 12, 2021
    • 3 min
    Marcomms

    Face up to it: the importance of in-person meetings

    Building relationships and business travel will be back sooner than first thought. And - Why big pants may feature in your upcoming...
    Why the cost of acquisition bad for your health
    Ryan Haynes
    • Oct 4, 2021
    • 9 min
    Marcomms

    Why the cost of acquisition bad for your health

    By Ryan Haynes, Haynes MarComs and Andy Headington, Adido. Digital marketing is now the status quo when it comes to marketing, and while...
    13 pitfalls to avoid in your value proposition and market positioning
    Ryan Haynes
    • Sep 10, 2021
    • 8 min
    Marcomms

    13 pitfalls to avoid in your value proposition and market positioning

    How to communicate benefits of your product that resonates with your target buyer Businesses struggle to make inroads with their market -...
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    Haynes MarComs supports businesses with strategic brand marcomms and digital and PR campaigns by taking an holistic approach to sales, marketing and customer delivery. Our aim is to make your business more efficient and productive in your go-to-market strategy to secure the confidence from the market that drives lead generation to meet your commercial goals. 

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    Haynes MarComs Limited is a company registered in England and Wales with Company Number 11814958.

    C/O Bulpitt Crocker Taxation Limited Burlington House, Old Christchurch Road, Bournemouth, Dorset BH1 2HZ.