IHTF 2023 - Where to focus on tech for the guest experience
In this episode we're joined by Nils Ziehn, limehome’s Vice President of Product & Business Intelligence and Antonis Chalkiopoulos, CEO...
top of page
Subscribe to our newsletter for useful insights, digital resources, industry news and latest trends.
Search
- Feb 21
- 7 min
IHTF 2023 - How Best Western is investing in its direct bookings
Joined by Chris Bowling, Head of Digital Marketing & Ecommerce at Best Western Hotels who at IHTF will deliver the presentation "Working...
- Dec 2, 2022
- 5 min
Pros and cons of working with a marketing agency
The purpose of working with a marketing agency is to make life easier for your business, while helping you achieve your goals. So why do...
- Nov 23, 2022
- 17 min
The human in hospitality: empathy & authenticity
Saar Sharon, Head of Hotel Capital Markets for Colliers International shares his insight and experience working internationally across...
- Oct 17, 2022
- 4 min
How a content strategy improves your business
Carefully crafted content, designed to educate and help your audience boosts your digital performance and supports your sales funnel A...
- Sep 5, 2022
- 3 min
Best digital marketing tools for start ups
Building a successful start-up is challenging. But the best digital marketing tools will give you an edge over your competitors and the...
- Mar 7, 2022
- 6 min
The ultimate guide to B2B content marketing strategy in 2022
Content marketing has become a critical part of digital marketing strategies not only to grab buyer attention through search and social...
- Feb 2, 2022
- 6 min
What’s the difference between earned, owned and paid content?
With 500 hours of video uploaded on YouTube every minute and 100 billion WhatsApp messages sent daily, cutting through today’s noise...
- Oct 4, 2021
- 9 min
Why the cost of acquisition bad for your health
By Ryan Haynes, Haynes MarComs and Andy Headington, Adido. Digital marketing is now the status quo when it comes to marketing, and while...
- Jul 21, 2021
- 6 min
What to consider when building your website (for start-ups)
How to create a website for startups You’ve landed the funding and are ready to sell your service or product. But how do you cut through...
- Jun 1, 2021
- 5 min
How to Keep Your Email Database Alive
A guide to keeping lists clean and making the most of engagement to contribute to your bottom line In email marketing, it’s quality not...
- Mar 2, 2021
- 3 min
How to stay in touch with your target audience
The last year has brought upheaval to almost every aspect of society. Record numbers working from home; businesses pivoting direction to...
- Dec 14, 2020
- 4 min
5 ways to improve digital visibility
It's all about the digital. Consumers and business professionals were forced to ditch their traditional analogue way of doing things. Out...
- Nov 25, 2020
- 3 min
Preparing to outsource marketing
When you know you need marketing support, the worst thing you can do is go to an agency without a clear idea of what it is you want them...
- Aug 17, 2020
- 3 min
Digital Marketing in a low-touch economy
With communications now largely hosted through digital platforms, businesses need to ensure all channels work together with unified and...
- Dec 18, 2018
- 2 min
Preparing growth in a digital ecosystem
With digital communications engrained and Smart Cities on the horizon - businesses need to look closer at their engagement models....
- Nov 21, 2018
- 2 min
Book Review: The Content Revolution by Mark Masters
I came across Mark Masters in the first few weeks of setting up business in Dorset; he has been championing content marketing strategies...
- Nov 11, 2018
- 2 min
Lessons Learned - Content in Marketing
At the final You Are The Media Lunch, Bournemouth, hosted by Mark Masters - who btw is the big content advocate, prophet, evangelist and...
bottom of page