Press Release: SIHOT lands in the Canary Islands to support digital hotel strategies
Leading hotel management system strengthens presence on the islands with a team to support hoteliers in the region Germany, 28 March 2023...
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- Mar 8
- 2 min
Press Release: IDeaS Names Michael McCartan to Lead Growth Across Europe, Middle East, and Africa
McCartan joins global revenue management leader to accelerate the company’s growth, deepen hotel industry partnerships, and further...
- Feb 21
- 3 min
Press Release: Journey Hospitality launches hotel consultancy division
UK tech firm opens consulting division to help hotel investors, owners and operators grow their business and improve digital guest...
- Feb 7
- 2 min
Press Release: Maintaining the Human Touch
Hospitality Handbook 2023 - Haynes MarComs shares stories from hoteliers for hoteliers Bournemouth, UK - 6 February 2023 - Haynes...
- Dec 1, 2022
- 2 min
Press Release: Chairman appointed for hotel tech company’s new journey
SilverRail CEO Aaron Gowell named Chairman of Journey Hospitality Board restructures following £5m growth capital investment, boosting...
- Nov 25, 2022
- 4 min
Preparing the business for growth: what does success look like?
If you’re ready to take your business from being a thought leader to a market leader and beyond, success hinges on a robust marcomms...
- Oct 17, 2022
- 4 min
How a content strategy improves your business
Carefully crafted content, designed to educate and help your audience boosts your digital performance and supports your sales funnel A...
- Sep 30, 2022
- 2 min
Sihot Appoints COO and reshapes operations to extend commitment to delivery and development
Global PMS restructures with new unified operations division to support expansion and growth led by Diogo Llorente, COO and Michael...
- Sep 5, 2022
- 3 min
Best digital marketing tools for start ups
Building a successful start-up is challenging. But the best digital marketing tools will give you an edge over your competitors and the...
- Aug 17, 2022
- 2 min
Press Release: BD4's Personalization Cleared for Take-Off at Royal Air Maroc
BD4 wins at the airline’s inaugural Digital Open Innovation Awards and initiates project to improve engagement with anonymous website...
- Aug 5, 2022
- 3 min
Press Release: Hotel Profitability Automated with Intelligent Use of Data
SIHOT Extends IDeaS G3 RMS Integration To Maximize Profitability by Utilizing Extensive Data Points Germany, 2 August 2022: Machine...
- Jun 26, 2022
- 5 min
Are B2B Events Worth Investing In?
A look at event trends in B2B marketing to help you decide if events are worth the investment It’s long been said that people buy from...
- Jun 17, 2022
- 6 min
7 key characteristics of a successful market expansion strategy
How would you define success in terms of market expansion? Is it about increasing sales regardless of geography, expanding into new...
- May 16, 2022
- 4 min
Conversations from International Hotel Technology Forum 2022
After a long (pandemic-induced) break, IHTF returned in May 2022. International hotel groups - including Accor, Penta Hotels, Nordic...
- May 16, 2022
- 4 min
The key signs of an under penetrated market
What are some ways to identify whether or not a market has been under-penetrated? An under-penetrated industry is one where there is...
- May 16, 2022
- 4 min
What are some of the challenges experienced during market penetration?
When entering a new market, it's important to be aware of the challenges in market penetration you may face. There are many different...
- May 16, 2022
- 4 min
Everything you need to know about expansion marketing
If you're looking to take your business to the next level, expansion marketing is the way to do it. You get to discover new sectors and...
- May 12, 2022
- 6 min
How to get the product team on board with marketing
8 ways product teams gain value from marketing Many companies would say that their teams could and should work in a more collaborative...
- May 11, 2022
- 4 min
What is market penetration strategy? Everything you need to know
Market penetration strategy is a marketing concept that focuses on increasing the number of customers who purchase or use a company's...
- Apr 30, 2022
- 7 min
How to Get the Sales Team on Board with Marketing
9 ways sales influences marketing Aligning departments makes communications much more efficient, compelling and impactful. Enabling...
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