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TRAVEL 2021

Let's start the journey to build business

Consumer Travel PR

We create PR campaign narratives relevant to each journalist and publication. With wide-reaching contacts from national, consumer, lifestyle, broadcast and trade media, we help your brand be seen by specific audiences. We are also experienced corporate PR and crisis management consultants.

DMC Marketing

Having worked with destinations the world over, including UK regions and cities, we help you build campaigns and deliver on key objectives and goals. We work closely with your in-house team and other agencies. 

Travel Technology

Engaging with your buyers and consumers in the sales cycle and maintaining customer retention, our team of designers, copywriters, researchers and video/podcast producers create engaging content whether it's blogs, vlogs, whitepapers, or industry reports.

Content and Lead Generation

With experience in technology and systems marketing, we build and scale marketing platforms for lead generation, while raising industry awareness, developing partnerships, and striking influence on the sector through thought-leadership. 

Hotels & Hospitality

Drawing from our vast hospitality experience, we are here to support you on - and beyond - the road to recovery. We will help you drive direct bookings and improve ancillary revenue through your marketing channels, while communicating your Covid-safety measures. From full-service marketing including design, to stand-alone digital campaigns, social media and PR representation. Our team has experience both agency and in-house with brands including Marriott Hotels, Jumeirah Hotels & Resorts, Isrotel and South Lakes Hotels.

2021 AND BEYOND: REOPENING ROADMAP

Digital- PR - Social - Email - Website

2020 was a tough year for all but now is the time to plan for the future. It’s time to aspire to better things, grow, adapt and become a business that appeals to consumers of today and beyond.

Communicate Covid Confidence

Plan your reopening messages and company policies and standard 

Engaging Marketing Campaigns

Our team design and deploy content across your channels to promote your product

Raise Your Profile Among Your Target Audience

Using engaging social media and PR, we will increase engagement and traffic 

Drive Bookings Through Digital Marketing

We will use your digital channels to improve bookings and revenue opportunities

WHY WE ARE TRAVEL SPECIALISTS


The senior team of consultants at Haynes MarComs each has extensive experience working in the travel sector, each with a unique background to provide you with a complementary and experienced team.

RYAN HAYNES

Over 15 years experience as a travel marketing strategist, working with HomeAway, RateTiger, Park Plaza Hotels, World Rainbow Hotels, bd4travel, Spotta, AC Group, Pegasus 

MEGAN MCINTYRE

Over 15 years experience as a travel marketer and PR, working with Jumeirah Hotels, Marriott Hotels, Foxhills Club & Resort, Cycling for Softies Warwick Castle, and Daydream Island

SAM MARSH

Over 20 years experience as a travel PR professional, working with Rhodes Tourism, Atlantic Canada Tourism Partnership, Tourism Slovenia, Isle of Man, Cumbria Tourism and VisitWiltshire, extensive aviation experience including Flybmi, Air New Zealand and Royal Brunei Airlines and hospitality - Premier Cottages, Isrotel Hotels, Pitchup.com & Spabreaks.com 

HAYNES MARCOMS EXPERIENCE

OUR SERVICES

CASE STUDIES

FULLY FLEXIBLE AND AFFORDABLE PACKAGES FOR TODAY'S DIGITAL SALES

Geographically Target Customers

Reach a new audience. Covid-restriction changes are likely to continue in 2021, and studies show travellers are preferring holidays closer to home 

Raise Awareness of Your Brand

Improve market share where shifts in demand means rural destinations can compete with cities

Secure Bookings for 2021 and Beyond:

Regain consumer confidence by communicating your covid-policies including onsite support and cancellation processes

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PACKAGE 1

Search & Social

Improve search results
 
Communicate your offerings

4 x search-optimised blog posts per month
 
2 x weekly social media posts (organic only) 

Performance & Activity Reports

PACKAGE 2

Customer Generation

Increase website traffic
 
Improve engagement

Package 1+
 
Social media, PCC and digital advertising management

Performance & Activity Reports

PACKAGE 3

Engagement Marketing

Drive bookings and run retargeting campaigns

Improve ancillary revenues

Package 2+

Email promotions and database management
 

Performance & Activity Reports

PACKAGE 4

Full Service 

Build brand awareness

Multichannel marketing

Package 3+

PR and Media relations

Guest Reviews Management
 

Performance & Activity Reports

Choose the marketing elements that suit your immediate needs and help you realise your booking and revenue potential.

RECOVERY MARKETING PROGRAMM 2021

Join one of our Marketing Training Programmes to look at tactics, technologies and planning for your marketing channels. These are one-hour sessions spread over two-weeks. If you would like a tailored or dedicated session to your business, why not give us a call to discuss further.

Social Media - Awareness & Engagement

  • Plan your reopening messages

  • Communicate Covid safety measures

  • Manage guest reviews

  • Create engaging posts and drive bookings

  • Targeted local, regional, national and international advertising

PR & the Media - Brand Awareness & Credibility

  • Boost your profile in key markets

  • Diversify and grow your business offering

  • Create a good news story

  • What journalists are looking for

  • Utilise competitions and reader offers

Website & Search Engines - Awareness & Traffic Generation

  • Our team design and deploy content across your channels to prom

  • Improve positioning on search results

  • Build Domain Authority via blogs and customised landing pages

  • PPC and SEO

  • Diversify and grow your business offering

Email Marketing - Re egagement & Targeting

  • Plan email campaigns

  • Using an email platform

  • Increase database contacts

  • Newsletters, offers and promotions

  • Track and improve performance

Digital, Design & Video - Promotion & Engagement

  • Role of video

  • Importance of photos

  • Online & digital advertising

  • Assessing performance

NEXT COURSE STARTING DATES:

 

12th March 2021

2nd April 2021

23rd April 2021

14th May 201

Sign-up and be notified of future dates or request a call back for your marketing

ABOUT

Haynes MarComs supports businesses with strategic brand marcomms and digital and PR

campaigns by taking an holistic approach to sales, marketing and customer delivery. Our aim is to make your business more efficient and productive in your go-to-market strategy to secure the confidence from the market that drives lead generation to meet your commercial goals. 

CONTACT
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© 2020 by Haynes MarComs Limited. Company number 11814958. All rights reserved