Content & Storytelling

Creating and re-purposing content for different stakeholder audiences

The Marketing Sales Funnel

The marketing sales funnel is much more complex with many more data-driven touch points to manage and drive the sales process of leads. Content is playing a key role in hooking the prospect's interest and reeling them in.

Role of content

Content helps you tell your brand story, allows you to educate the market and inform your prospect and customer of your product, tool and solutions. Retention and revenue optimisation is crucial to improved growth and profit, and the more customers are engaged with your business and maximise the use of the product, the longer you have with them and remain competitive and relevant to their needs.

The RHMC helps you to create a library of data driven narratives and enriched content to tell your story and capture interest and maintain dialogue with your stakeholder audiences. With a media background across broadcast and online media, The RHMC understands the importance of captivating and relevant content.


  • Press & News announcements

  • Case studies

  • Market Reports

  • Opinion articles

  • e-Books & Whitepapers

  • Webinars & Presentations

  • Video strategies

  • Social Media strategies


Haynes MarComs supports businesses with strategic brand marcomms and digital and PR

campaigns by taking an holistic approach to sales, marketing and customer delivery. Our aim is to make your business more efficient and productive in your go-to-market strategy to secure the confidence from the market that drives lead generation to meet your commercial goals. 

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